Alexander Travel EG is a travel agency based in Egypt. We took on the social media management for Facebook & Instagram. The goal was to inform and attract customers and increase followers interested in traveling to Egypt in the Greek language. In less than a month, we organically increased followers by 15% and through paid media by 70%.
Goals
- Social media management with visuals and texts.
- Increase followers and attract potential Greek customers.
Approach
The first thing we did was study the competitors, as the target market is Greece. We then proceeded to develop a strategy for social media.
Social Media
The channels we used were Facebook and Instagram. We created informational posts using static images.
Results
- Increased website traffic
- Enhanced brand awareness
- Increased followers
- Increased engagement