Reverse Aesthetics & Wellness is a modern medical aesthetics clinic based in both London and Piraeus. We managed their social media presence on Facebook and Instagram with the goal of building brand awareness in two distinct markets: the UK, Cyprus and Greece.

Goals

• Develop strategic content tailored for two regions

• Grow follower base and boost engagement

• Showcase advanced aesthetic treatments and medical expertise

• Build trust and establish a professional image online

Approach

We conducted separate competitor analysis for each location and crafted localized content to resonate with each audience. We focused on educational content, showcasing team credentials, and building trust through consistency and transparency.

Social Media

We utilized Facebook and Instagram, producing custom visuals, educational posts, before/after transformations, testimonials, and beauty tips in stories. All content was created in both English and Greek to address the bilingual nature of the business.

Results

• 28% organic follower growth within 2 months

• Improved engagement through professional, informative content

• Increased direct inquiries (DMs) about treatments

• Consistent rise in appointment bookings in both locations

Samples of social media management